The swarovski crystals They are known throughout the world as luxury jewels. Stones with an unmistakable brilliance very similar to diamonds and zircons. Therefore, it is not surprising that year after year, the number of women who wish to have swarovski crystals in their jewelry boxes. Since they are also not the most expensive jewels in the world, but they also provide a touch of distinction and elegance.
This is how currently swarovski crystals They are found in all kinds of jewelry and are available in all shapes and colors. Therefore, if you are also a jewelry lover and want to know a little more about the swarovski crystals. We invite you to continue reading below some interesting facts about them that you should know.
Swarovski crystals are over a century old
These famous cut crystals are named after their creator Daniel Swarovski (whose original last name was Swartz). Who was the son of a family of cut glass artisans and his father owned a small glass factory.
It was there that he began as an apprentice and little by little he acquired skills and knowledge inherent in crystal carving. Until in 1892 he patented an electric cutting machine that cut glass with great precision. and in 1895 he would found, together with other partners, the Swarovski company in the Austrian Alps. Although in its beginnings it was called A. Kosmann, Daniel Swartz & Co.
The first logo and its evolution
In 1899 the swarovski crystals They would adopt a snow flower as their first logo, which symbolized Austria, mountaineering and purity. Later, from 1976 to 1988 it was changed to the blocky SC logo. After which you would be left with the famous swan logo that you currently own.
It is worth mentioning that, despite being older and less shiny, the crystals with the flower logo and the SC logo have value. Being sought after by some collectors. We can even find pieces that, despite not having logos, are still authentic Swarovski crystals.
Swarovski crystals are not only in jewelry
Currently in addition to being present in jewelry such as rings or pendants. It is also possible to find Swarovski crystals in a multitude of products that raise their status by having them, such as bags, watches, glasses, sculptures and even water bottles.
An example of this is Bling H2O, a mineral water whose prices range between approximately 30 and 400 euros. But beyond its high purity, what makes it more expensive is the bottle that contains it, which is encrusted with Swarovski crystals. Something that makes her an object of desire.
Personalized Swarovski crystal creations began in the year 1970, and since then many items have been created. Among them a personalized toilet valued at 120,000 euros or a Mickey Mouse figurine worth 9,000 euros.
Among the personalized creations we cannot fail to mention the wardrobe worn by Michael Jackson during the ‘This is it’ tour. And that it had inlays of more than 3 million Swarovski crystals. Not forgetting also the white glove that Michael showed off during the historic promotion of the “HIStory” album, which was covered in black Swarovski crystals. Another celebrity who also wore Swarovski-encrusted clothing was Marilyn Monroe.
The Swarovski Crystal World
The world of swarovski crystals, is a theme park located in the middle of the Alps just a few minutes from the city of Innsbruck, Austria. It was inaugurated in 1995 to commemorate the 100 years of the brand. It is a large garden that contains works of art made with swarovski crystals, made by a wide variety of artists. Currently known as one of the main tourist attractions in this country.
The fashion world made Swarovski crystals world famous
Swarovski was a successful company from the beginning. Although naturally, during the period that I encompass World War I, they ceased their operations. But, once the economy started to pick up in the 1920s, Swarovski played an important role in the fashion world, with its runway exposure.
Which allowed the company to grow in popularity and fame around the world. Among the most famous fashion houses that the Swarovski company worked with were Balenciaga, Coco Chanel, and Christian Dior.
It has always been a family business
One of the reasons the Swarovski company has been successful is that it has been true to the vision and values of its founder. And this has been largely possible because it continues to be a family business, with ownership distributed among up to 100 family members. Although Langes-Swarovski owns the majority, which is 21%, he was the visible face of the company until 2002.
swarovski elements
The premium brand of crystals manufactured by the Swarovski company is known as Swarovski Elements. These crystals are available in a diverse range of colours, effects, shapes and sizes, giving designers an incredible palette of inspiration. It’s no wonder it’s been the choice of many fashion designers for their collections ever since. the company was founded.
The formula of Swarovski crystals
Even though these famous crystals are made up of a mixture of quartz sand and minerals. The exact formula is one of the best kept secrets of the Swarovski family. But what is known is that their high lead content is what gives them the diamond shine that has made them famous.
brand success
The swarovski crystals It currently has a presence in 170 countries thanks to the brand’s 2,800 stores. In addition to that it employs more than 27,000 people and annually it is estimated that it has profits of more than 3 billion euros.